Tag: OTA
ChatGPT: your new travel agency?
Unless you've spent the last few weeks on the moon, you've probably heard of ChatGPT, the artificial intelligence that's been making headlines. We could not help but wonder what impact it might have on travel and, in this case,...
Marriott hotels sell their rooms on AirBnb!
At a time when hoteliers are fighting against the conditions imposed by online travel agencies and have been facing new competition from AirBnb for years, some are adapting a strategy that is bizarre to say the least: using AirBnb...
TripAdvisor tries a subscription model to monetize its users
Times are tough for all players in the tourism industry, and online platforms are no exception. With the collapse in the number of bookings, their entire business model is suffering.
For a platform like TripAdvisor, there are no many ways...
Is Booking really cheaper? And how to get the best price in hotels?
It is now a common reflex to go to Booking or another online travel agency to book a hotel, make your choice and book thinking that you got the best price. But is this really the case?
Why the...
To consume locally is to book your hotel directly!
For many of you, these 2020 summer vacations will be "French" with sometimes a real preoccupation to consume locally to participate in the revival of the economy or even to bring your contribution to the fight for the climate.
You...
Will Google kill Booking and Expedia? (The answer is probably yes)
After the release of Google Hotel Search, Google is taking another step towards taking over hotel booking with the launch of "Book on Google".
If you do a hotel search on Google, you may indeed see a new feature...
You booked a hotel and found it cheaper elsewhere? Who compensates best?
Not all customers know this, but if you book directly with a major hotel chain and find it cheaper online you may be entitled to compensation.
But not all chains compensate their customers to the same extent.
What is a...
While online travel agencies dominate hotel distribution, direct hotel bookings are finally bouncing back.
If online travel agencies dominate the online hotel distribution, hotels have not said their last word.
A D-Edge study on online hotel distribution in Europe shows some interesting things.
Booking dominates hotel distribution
Not surprisingly, the Booking group takes the lion's share.
Between...
Expedia reaches agreement with Marriott but war continues with United
In the battle between freelance travel agencies and hotel and airline giants, Expedia has had a mixed week.
We explained to you here the reasons for the war that the big hotel and airline groups are waging against the OTAs...