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Tag: franchise

Customer experience: is the hotel industry heading for disaster?

Customers seem to be less and less satisfied with chain hotels, a problem that's nothing new, but one that's unlikely to improve, since its cause lies in the relationship between hoteliers and chains...and in the latter's lack of courage. Customers...

Sonesta, the hotel group that grows during COVID

The major hotel groups are suffering with the COVID crisis and there is more talk of room or property closures than growth. But for some, the COVID crisis is an opportunity to pursue a growth strategy with little effort. Unless...